Category Archives: GROW

Organics Unlimited CEO Mayra Velazquez de Leon Kicks off GROW Month

Mayra Velazquez de LeonOrganics Unlimited President and CEO Mayra Velazquez de Leon

At GROW by Organics Unlimited, we are honored and excited to celebrate the 10th anniversary of the GROW program. Throughout the month of September, we will have an extra focus on all things GROW in order to raise awareness of the social responsibility program and inspire more distributors, retailers and consumers to become involved. Learn more about GROW and our social responsibility initiatives in this interview with Organics Unlimited President and CEO Mayra Velazquez de Leon.

Q: Why was GROW founded?

“I am the fourth generation of my family to work in growing organic bananas. Organics Unlimited founded GROW in 2005 as a way to give back to the co­mmunities and workers in Mexico and Ecuador that help produce our fruit. Bananas are the most frequently bought fruit in the world, and we want to ensure that continues by being conscious of and responsible for the communities and land in the areas where our organic bananas are grown.

Q: What kind of aid does GROW provide?

“Through the GROW program, those who purchase organic bananas with the GROW label help provide incredible opportunities to those who otherwise wouldn’t have them. In Mexico, for example, the GROW funds have contributed to vision care programs, dental clinics, scholarships for students and school supplies. In Ecuador, a clean water project has been established as well as an early childhood education program.”

Q: What can retailers and distributors do to spread the message of GROW?

“Of course, every box of GROW organic bananas you purchase directly benefits the farm workers and community members surrounding our banana plantations. The $0.60 surcharge on each box of bananas may not seem like much, but each purchase accumulates into a donation that can impact lives in Mexico and Ecuador. Your continued support creates substantial change.

“Additionally, special for GROW Month, we have created a bundle of promotional materials such as banana bags to help retailers and distributors share information about the mission of GROW organic bananas with their customers on social media and in-stores. For access to these materials, please contact organics@osterads.com.”

Q: How can consumers get involved or support GROW?

“Every purchase of GROW organic bananas count, and we appreciate everyone who has helped raise awareness of GROW and its mission. In September, we celebrate GROW Month, which is dedicated to bringing awareness to how your banana purchases affect entire communities. This year is special as it is the 10th anniversary of GROW, and we encourage supporters to share the message of GROW on social media using #GROWTURNS10. And, if your local grocer does not offer GROW organic bananas, express your interest in the product to them. “

Follow GROW on Facebook, Twitter and Instagram and support GROW Month using #GROWTURNS10.

 

GROW Student: María

Maria GROW

María Isabel Murillo Chávez has been a GROW scholar for two years. At 15 years old, she is midway through her high school studies. What she will remember most from this past school year is sharing some of the best moments with her friends. Continue reading

How Retailers and Distributors Prepare for GROW Month

GROW organic banana displayGROW Month, a 30-day celebration of Organics Unlimited’s nonprofit program, begins September 1. With each box of GROW organic bananas sold, a portion of the proceeds are directed toward the GROW fund and are used for youth education scholarships in Mexico, clean water programs in Ecuador, dental and vision care in Mexico, micro-loans for small family businesses and more. Continue reading

Celebrating GROW Students Maria Dolores and Heraclio

Maria Dolores CroppedGROW by Organics Unlimited was created 10 years ago as a way to involve consumers in raising funds to assist the communities where Organics Unlimited bananas are grown. With the financial support of GROW banana purchases, Project Amigo, a non-profit partner in Mexico, is able to provide residents of the Colima, Mexico region with literacy, vision, dental and hearing clinics and also helps establish children’s educational programs, scholarships and boarding homes. Continue reading

#GROWTURNS10: Celebrating 10 GROW Students

Facebook-Cover-Header-Photo-GROW-Month

Since 2005, GROW has helped provide educational, medical, and economic support to children and adults living in impoverished communities in Mexico and Ecuador. GROW works with established non-profit organizations such as Project Amigo in Colima, Mexico and Children International in Ecuador. In celebration of  10 years of GROW, here are 10 uplifting and inspiring stories of some GROW students.

We invite you to read and share these stories with your friends and family on Facebook, Twitter and Instagram using #GROWTURNS10.
Continue reading

GROW Student: Dulce

1472904_943905875621119_8301473608430783279_nDulce is 22 years old and finished her eighth and final semester of undergraduate studies as a graphic designer. She has been a GROW scholar for 9 years.

Dulce particularly enjoys her business negotiation classes and learning about the world of business, generating business ideas and creating plans to bring them to life. Someday she wants to own her own company, so she appreciates learning skills such as cost analysis. Dulce also wants to study English and practice with different programs and technical equipment that she didn’t have time to do during the school year.

“Without the GROW program, I would have been working in the fields as is the destiny of those who don’t have the economic means to pursue higher education,” said Dulce.

Read more GROW student profiles at GROWbananas.org.

Share the GROW message using #GROWTURNS10.

For more information on how you can help support please visit our GROW website. You may also follow GROW on Facebook and Twitter for more updates.

To learn more about our organic bananas and how you can supply them in your store, please visit OrganicsUnlimited.com.

You may also follow Organics Unlimited on Facebook and Twitter for more news.

GROW Student: Isaías

DSC04143Isaías is 22 years old and recently finished his final semester of undergraduate studies for Geomatic Topographic Engineering. His favorite class is remote sensing, as it allows engineers to obtain base studies and satellite imagery without being in the physical location of the farm. While some classes are not as interesting as others, he understands that all the material he’s learning will help him in his chosen profession. Now that his thesis and studies are completed, Isaías plans to begin looking for work in his field. Continue reading